Justin Gibbons
Justin spent six years at PHD Media, most enjoyably as Director of the Strategic Services department. During his time there he pioneered the use of qualitative research in media and conducted the world’s first neuro-scientific experiment into communications effects.
He has won Marketing and Media Week awards for his research and is a regular speaker at conferences including the Edinburgh TV Festival, BAFTA, Channel 4, and recently the Norwegian Advertising Association.
Prior to his six years at PHD he trained as a qualitative researcher (at TRBi), coolhunter and creative agency account planner.
When Justin's not at work he he can be found with his little boy Max or in the kitchen making curries
email Justin on justin@workresearch.co.uk
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