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We research real life too! Whether you need a detailed lifestyle study of your target demographic, a report on audience interaction with your medium, an exploration of a campaign’s everyday impact, or simply how Mrs Jones makes her decisions in aisle 3… work.lifeTM is all about getting deep under people’s skin – no matter where they are…
We conduct work.lifeTM in pubs, at dinner parties, in bedrooms, in dressing rooms, in the ladies toilets at clubs, we watch TV with them, we look in their cupboards, we sit in staff rooms, we hang out in the smoking areas, we go where they go and we get you the most intimate and unexpected insights into their lives.
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